Alpha Kappa Alpha Sorority, Inc. ® Beta Chi Omega Chapter is excited to announce the launch of its ‘Pink Pages,’ a directory of Black-owned businesses across the Roanoke Valley.

The businesses included in the Pink Pages fall under a wide variety of categories, from financial services to childcare.

You can view and download the directory here: Pink Pages

“We are excited about continuously supporting our Black-owned businesses and encouraging others to do the same to ensure sustainability,” said Katina Hamlar, President of Beta Chi Omega Chapter. “Last year, to determine our impact, we began tracking the dollars spent with Black businesses, and it opened our eyes to the significant impact we can make. It energized us to want to do more.”

Alpha Kappa Alpha Sorority, Inc. ®, the oldest Greek-lettered organization established by African American, college-educated women, is dedicated to addressing local, national, and international needs through service programs that uplift and empower communities. One of the organization’s program targets under the immediate past administration was “Building Your Economic Legacy,” which included an initiative to highlight and promote successful Black-owned businesses, help spawn new entrepreneurial efforts, and encourage the intentional support of Black-owned businesses. That initiative prompted members of Beta Chi Omega Chapter in Roanoke to complete the Pink Pages.

Economic initiatives to support Black-owned and women-owned businesses continue under the current administration’s “Build Our Economic Wealth” program, which you can read more about here.

The ‘Pink Pages,’ the directory’s name, is a nod to one of the sorority’s official colors, which is salmon pink.